It’s summer; and for a great many of us that means heading off on vacation where there preferably is a body of water in which we will immerse ourselves for several days. If we’re lucky we’ll get to ride a few waves – give up the control that we have to absorb every day of our “normal” lives and just let go.
Control is a sticky subject for many people especially when it comes to their businesses. After all, they have built them – their blood, sweat, tears, and money is what has kept it afloat; and the idea of turning over control often doesn’t sit very well. Our new “babies” of business are our web sites. It’s probably been a long time since we had the chance to really sink our teeth into something and watch our vision come to life. But it’s not easy to turn them over so that someone else can give us the scoop on what we are doing that may or may not be interfering with our ability to increase web traffic.
But this is precisely what has to be done in most cases if there is going to be any traction made in not only attracting more web traffic but also attracting the quality traffic that can help grow a business – i.e. those who are in the market to buy what you have to offer.
Consider it riding the wave; letting go so that something more powerful can take the reins. The role of the web site optimization firm in this case is to harness the great power of the Internet – consider such a firm your surfboard or other method of transportation that allows you to enjoy the ride and takes you were you want to go. It’s time to give up control and see it where it takes you!
for more information
contact
Sandi Parker
National Sales Director
ThinkBIGSites.com
Direct -480-507-0639
Fax -480-522-3500
sparker@thinkbigsites.com
www.thinkbigsites.com/sparker.html
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